COCA-COLA REFRESHING FILMMAKERS

     Involved since the inception of the Coca-Cola Refreshing Filmmakers Competition, we have worked with Mike Tremble of Todd A/O and the Coca-Cola Company for the past four years to bring the winners to the big screen. To encourage filmmaking, Coke devised a competition where film students from around the world submit their one-minute scripts to a select panel of judges, on which our own Karl Horstmann has served.
    The winner of the competition is flown to Todd A/O Atlanta where we shoot him or her introducing the winning film. The introduction and the one-minute film then play as pre-feature entertainment around the country. The film that won the competition the first year set an industry record by beating even Titanic to be the most widely premiered film of all time by opening on 18,000 screens.